In June of 2012, the Haight-Ashbury Street Fair (HASF) will be presenting its 35th annual celebration in this internationally famous San Francisco neighborhood. Our free community festival, one of the city’s most highly anticipated summer events, pays tribute to the cultural and historical significance of the Haight-Ashbury District.
For our 35th anniversary, we are seeking sponsorships from businesses, organizations and individuals who will assist us in hosting over 90,000 people that attend this event on Haight Street. The outreach and marketing opportunities this event presents to participating Sponsors throughout the day are prodigious and plentiful.
HASF offers a variety of Sponsorship Levels that can accommodate your marketing and outreach goals while simultaneously securing your imprint within the Haight-Ashbury Street Fair. Each level is designed to enable the Sponsor to focus on the various components that make-up the street fair. The following pages contain a brief summary of each level and its related Sponsorship Fee for the 35th Annual Haight-Ashbury Street Fair.
The simplest way to participate is as Booth Vendor. Booth Vendors are our Mini-Sponsors. Booth spaces (10' x 10') are located in The Vending Area that extends down Haight Street and available for commercial, exhibition or informational purposes.
Corporate Marketing Campaigns will discover a dynamic and vivacious outreach resource at the 35th Annual Haight-Ashbury Street Fair. The demographics for this event are quite diverse. This festival enables Marketing Agencies to reach new audiences; provides promotional exposure for new or established products; and affirms corporate interest in supporting free civic events in San Francisco.
CORPORATE/MARKETING BOOTH RATE - $800 per Booth Space (10'X10')
The heart and soul of Haight-Ashbury Street Fair is the free musical entertainment it presents on three separate stages. Since 1978 when the first street fair on Haight Street was held, HASF has hosted established musical acts (Jefferson Starship, The Commander Cody Band, The Tubes) as well as up-and-coming bands and performers. Performing at the Haight-Ashbury Street Fair has become a much sought after gig for many performing artists both in the Bay Area and nationally.
Stage Sponsors help fund Stage and Sound Production expenses for each respective stage. Stage Banners will display the Sponsor's names and business logo as well as public acknowledgements throughout the day. The Sponsor’s logo will appear on our website under Stage Sponsor.
Stage Sponsor Rate: Sole Sponsor - $ 6,000; Co-Sponsor - $3,000 per Stage
The role of a Supporting Sponsor is important in the development and implementation of our plans for the 2011 HASF. Funds raised in this category will go towards securing the primary necessities such as permits; radio equipment for Security; arrangements for the on-call medical services; and any other pre-production requirements. It will also enable us to organize an Administrative Crew that will oversee the entire production.
Supporting Sponsor Rate: $6,000
Producing an event such as the 35th Annual Haight-Ashbury Street Fair requires the leadership and guidance of a Major Sponsor. The aim of this category is to develop a program that will maximize HASF's potential in outreach and marketing campaigns. Utilizing these outreach and promotional strategies will enhance our overall production values and guarantee a successful and professional event.
Major Sponsor Rate: $15,000
Sponsorship terms are open to negotiations. However, the HASF Board of Directors must approve all agreements and retains all rights of ownership, management and licensing of the Haight-Ashbury Street Fair and its affiliated events, programs, activities and promotions. The HASF name and logo are registered trademarks and all copyrights are reserved. HASF is a 501(c) (3) non-profit organization (Fed. #20-5230223). Contributions are tax deductible. Please direct all Sponsorship inquiries to Robert M. Leon, HASF Executive Director/Producer - .
